The Rocket Marketing Group were featured in the Brighton Argus Business section on Tuesday 25th September. The article is part of a series highlighting business success stories across Sussex. The article explains how Rocket are injecting business confidence into the city, and how the business has developed over recent months.

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If you are interested in discussing how Rocket can generate additional revenue for your business, Please contact Andy Huggins for more details on 01273 668844 or at andy.huggins@rocketmarketinggroup.com

For information on the new positions available at Rocket please go to: www.rocketmarketinggroup.com/jobs.

The Rocket Marketing Group recently announced a new division would be created, focused on generating revenue for clients through Outbound Telemarketing.

In record time, the new division is now in operation. Following substantial infrastructure upgrades, the 60 seat in-house Outbound Telemarketing Call Centre is open for business… faster than a speeding Rocket!

“This new division creates new opportunities for Rocket and our clients. Our Outbound model is fully integrated with our Club Programmes, and tailored to generate further revenue for our clients. As well as the new revenue stream for clients, their customers are loving the engagement from our UK agents. It truly is a win win situation” said Andy Huggins, Managing Director.

Rocket has managed the substantial new infrastructure and systems upgrades with partner Overline Business Communications. This has increased capacity to handle over 150 concurrent telephone calls, whilst also allowing for future growth. Upgrades have been made to ISDN Channels, Call Recording and Dialler facilities including the installation upgrade to the latest AVAYA IP Office 500.

Operations & Marketing Director Alan Saunders, who headed up the expansion said “it’s been a busy few weeks of project management, and great to see this new office up and running so quickly with 50 new staff. We have recruited a very strong Telesales Management Team so we can maximise on the revenue potential. Everyone at Rocket is very excited to see the new office in action.”

If you are interested in discussing how Rocket can generate additional revenue for your business, Please contact Andy Huggins for more details on 01273 668844 or at andy.huggins@rocketmarketinggroup.com

For information on the new positions available at Rocket please go to: www.rocketmarketinggroup.com/jobs.

The Rocket Marketing Group is creating a new division, focused on generating revenue through Outbound Telemarketing.

Rocket has recently been contracted by several of its clients to manage Outbound Telemarketing Campaigns. Clients for this include Bid Shopping, Ideal Shopping Direct and Guthy Renker. The Campaigns have proved very successful with high sales conversions and exceptional customer feedback.

Rocket has now decided to expand its Outbound Telemarketing division and is commissioning a specific 60 seat in-house Outbound Telemarketing Call Centre.
Rocket is recruiting 50 additional staff to create this new department, which will double the total number of staff in the business, to over 100.

“It’s great to be creating this new department within Rocket, and to be able to take on an additional 50 staff during recession” said Andy Huggins, Managing Director. “We have some fantastic opportunities and this diversification opens up some exciting new opportunities for Rocket.

In addition to the recruitment of the new team, Rocket will also be investing in a substantial new infrastructure and systems upgrades to manage this extra activity.

Rocket’s Operations & Marketing Director Alan Saunders, who is heading up the expansion, said “ This is fantastic recognition of Rocket’s ongoing development, and shows how we are always looking at new opportunities, to develop the business further. This is a huge milestone for Rocket and we are all very excited”.

If you are interested in discussing what Rocket can do for you within this new division, and looking to generate additional income, please contact Andy Huggins on 01273 66 88 44 or email andy.huggins@rocketmarketinggroup.com

For information on the new positions available at Rocket please go to:
www.rocketmarketinggroup.com/jobs

The Rocket Marketing Group is excited to be launching My Tech Card, a unique 24/7 computer support club offering a comprehensive suite of benefits to home technology users.

After great success and interest selling My Tech Card to its existing loyalty programme customers, Rocket is rolling the computer support club out as a unique product for the UK market.

My Tech Card offers customers four main benefits: award-winning online identity protection software, 25GB of online data backup, four 24/7 expert technical support fixes per year and bonus PC speed maximiser software. All of this is available with My Tech Card membership priced at just £59.99 for 12 months of support – equivalent to £4.99 a month.

The launch of My Tech Card is supported by a comprehensive marketing campaign including magazine and press advertising, in addition to on-air promotions across a range of well-suited TV channels in the UKTV network.

Click here to see the My Tech Card TV advert!

“After examining the marketplace for similar offerings, we realised that My Tech Card is a completely unique product that will bring customers a whole selection of benefits surrounding their everyday use of computers and technology,” says Andy Huggins, Managing Director of The Rocket Marketing Group, “My Tech Card is in a really strong position to establish itself as a leader in this very of-the-moment market.”

Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. Please contact Andy Huggins for more details on 01273 668844 or at andy.huggins@rocketmarketinggroup.com

The Rocket Marketing Group has joined forces with Pizza Hut to offer members of its loyalty programmes unlimited 2 for 1 takeaway Pizzas.

Pizza Hut is the world’s largest pizza restaurant company, with more than 700 restaurants in the UK including over 300 delivery outlets.

All current and future members of Rocket’s loyalty clubs will receive their own free 2-for-1 Pizza Hut takeaway card. The offer is available on any day of the week, and entitles card holders to two pizzas for the price of one on collection. What’s more, customers can choose to add a side to have their meal delivered for free.

To celebrate the 1st February launch of the card, Rocket threw a ‘pizza party’ for all of their employees.
“This is a fantastic partnership for us to have secured,” says Andy Huggins, Managing Director of The Rocket Marketing Group, “Pizza Hut is a well-known and loved brand, and this is a straight forward offer that has a very wide appeal across our membership. We’re looking forward to using the card ourselves with some more half-price pizza lunches in the office!”

Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. Please contact Andy Huggins for more details on 01273 668844 or at andy.huggins@rocketmarketinggroup.com

The Rocket Marketing Group has signed an agreement with AEGON Direct Marketing Services Europe Ltd. to be the provider of club benefit programmes to their customers.

AEGON Direct Marketing Services, along with its affiliated companies, is a global leader in the marketing of insurance and membership products via direct marketing. It is part of AEGON, an international provider of life insurance, pensions and asset management, with businesses in over 20 countries and serving 40 million customers worldwide.

Rocket and AEGON Direct Marketing Services will be working closely together to promote non-core offers and benefits to ADMS Europe’s existing and new customers.

This new alliance will allow AEGON Direct Marketing Services to create new business opportunities in addition to enhancing their existing customer offerings. ADMS Europe realises that adding value of this nature will increase their customer loyalty and retention.

The Rocket Marketing Group was selected by AEGON Direct Marketing Services after a review of the UK Market. Paul Thilo UK General Manager for AEGON Direct Marketing Services says:- “We were attracted to Rocket because they focus on creating a high quality product for their customers that is very easy to use and contains a wide range of top branded offers. Their service standards are amongst the best in the industry which made them a reliable partner for our clients and customers.”

Andy Huggins, Managing Director of The Rocket Marketing Group adds, “Rocket is delighted to be working with AEGON, and we are excited about the opportunities this presents. It introduces Rocket to new market sectors and demonstrates the strength and diversity of our product and partner relationships.”

Contact Andy Huggins for more details on 01273 668844 or andy.huggins@rocketmarketinggroup.com or Paul Thilo on 01628 817803 or pthilo@adms-europe.com.

Rocket is launching its first online-only programme, savings website 123Save.co.uk. The site features big brand discounts negotiated directly across a wide range of Rocket’s partners, and with two tiers of membership.

In addition, Rocket is proud to have agreed a partnership with the Teenage Cancer Trust and is donating 10% of all sign-up revenue to the charity.

Prior to the launch of 123Save, Rocket’s range of products had been based around print guides detailing offers and savings available to club members, supported by websites. Due to demand from clients, Rocket is launching a product based solely online.

123Save brings its members top offers, savings and discounts across a wide range of popular online and high street brands. Deals include 20% off Disneyland Paris for two, a free three-month Gourmet Society membership, 10% off pet supplies and up to 50% off Ticketmaster tickets.

Unlike other voucher code websites which piggyback affiliate networks and utilise unguaranteed cashback models to enable them to offer savings to the public, Rocket has direct relationships with all of the retailers featured on 123Save. Users have the option of two tiers of membership: Essential membership is free, and Choice offers higher discounts for £1.99 a month.

“We are very excited about using our existing strong relationships with our partners and knowledge of the savings club market, but applying these to the online world,” said Managing Director Andy Huggins. “It’s also great to be able to support such a worthy cause as Teenage Cancer Trust.”

123Save will initially be launched as a website in its own right, but Rocket is already in talks with clients about launching white label versions of the site to offer savings directly to their own customers.

Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. To drive your customer retention and generate incremental revenue, please contact Alan Saunders for more details on 01273 668833 or alan.saunders@rocketmarketinggroup.com.

Teenage Cancer Trust is a registered charity, number 1062559 (England and Wales), SCO39757 (Scotland).

The Rocket Marketing Group is delighted to announce it has signed contracts with Ideal Shopping Direct Limited.

Rocket has produced a bespoke white-label customer Loyalty and Rewards programme for Ideal World customers, offering members a range of savings across a number of lifestyle categories.

One of the UK’s leading award winning multi-channel home shopping retailers, Ideal World sells a range of products – from home & garden to kitchen, technology and craft – via its four TV channels and five websites.

Rocket will manage the entire process of creating the bespoke programme including design, fulfilment and Membership Services.

“We’re very excited to be working with Rocket,” says Alex Hardy, Head of Marketing at Ideal World, “Creating a loyalty and rewards programme supports our ethos of bringing great value to our customers, as well as enhancing customer loyalty.”

“This adds further to Rocket’s wide portfolio of bespoke loyalty programmes, demonstrating Rocket’s continuing strong growth and expertise in the sector.” says Andy Huggins, Managing Director of The Rocket Marketing Group. “Rocket is really pleased to be working with Ideal World; we’re looking forward to delivering a fantastic loyalty programme for Ideal World, which will offer strong savings to their customers.”

For more information visit: www.ideal-extras.com

Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. To drive your customer retention and generate incremental revenue, please contact Alan Saunders for more details on 01273 668833 or at alan.saunders@rocketmarketinggroup.com.

The Rocket Marketing Group has signed contracts with Allianex International LLC, a leading US provider of computer support offerings, to exclusively launch MyTechCard computer care programme in the UK.

Rocket will use its sector-leading expertise in creating bespoke loyalty & reward programmes to launch MyTechCard UK to this new audience.

MyTechCard UK will provide its members with 12 months’ access to a suite of leading-edge computer care benefits. These benefits include 24/7 live technical support and remote computer repair, Identity Protection software and subscription to PC Optimization software.

“We are excited about this launch and our new partnership with the UK’s leading membership programme provider,” says Stephen Campbell, COO of Allianex International, “The Rocket Marketing Group has earned an enviable reputation for customer excellence, recognised by its ISO 9001 accreditation for quality and service. Rocket’s deep understanding of the UK market provides a perfect opportunity to introduce the highly relevant benefits of MyTechCard UK.”

Andy Huggins, Managing Director of The Rocket Marketing Group, says “We are very pleased to sign this exclusive international partnership with Allianex to launch MyTechCard UK in a brand new market. Allianex is a well-established company and this exclusive contract is further testament to Rocket’s position in the market. MyTechCard UK will be another great product that further diversifies our portfolio of bespoke loyalty & reward programmes.”

Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. To drive your customer retention and generate incremental revenue, please contact Alan Saunders for more details on 01273 668833 or alan.saunders@rocketmarketinggroup.com.

To mark the launch of its Facebook page, 241 Hotel Club ran a competition on the social platform. It attracted a huge amount of interest and thousands of new fans, and now, 241 Hotel Club are pleased to announce the winner and runners-up.

Up for grabs was a first prize consisting of a two-night stay in a four star London Crowne Plaza hotel, complete with theatre tickets for two to a west-end hit show. In addition, 50 runners-up were awarded a 12-month membership to 241 Hotel Club UK, which usually sells for £29.99. The number of runner-up prizes was doubled shortly after the competition began to acknowledge the large number of entries and further incentivise people to share the competition with their Facebook friends.

People were required to ‘like’ 241 Hotel Club’s Facebook page in order to enter the competition. It attracted a huge amount of attention and various other websites linked to the page. This generated an unprecedented level of traffic to the 241 Hotel Club Facebook page, which in turn increased fans of the page by the thousands.

The competition was open throughout April and May 2011, and winners were drawn on the 8^th June 2011. Barry Cox from Norwich was elated to find out he’d won the top prize, saying “Thank you. My wife will be delighted.”

The 50 runners-up represent a wide demographic of the public from across England, Scotland and Wales. “I was delighted to hear I’d won a runner-up prize in the Facebook competition.” says Alison Cairns from Scotland, “I’m looking forward to taking advantage of some great hotel deals over the coming year. Thanks very much 241 Hotel Club!”

Due to the success of this competition, 241 Hotel Club is planning a second competition to mark the launch of 241 Hotel Club Europe. The Club would like to say a big thank you to partners Intercontinential Hotels Group and Ambassador Tickets for sponsoring the competition’s prizes.

Visit 241 Hotel Club’s Facebook page at: www.facebook.com/241HotelClub

Visit 241 Hotel Club’s website at: www.241HotelClub.com

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