Generate Revenue & Build Loyalty

Rocket and Ideal Sign Contracts

The Rocket Marketing Group is delighted to announce it has signed contracts with Ideal Shopping Direct Limited.

Rocket has produced a bespoke white-label customer Loyalty and Rewards programme for Ideal World customers, offering members a range of savings across a number of lifestyle categories.

One of the UK’s leading award winning multi-channel home shopping retailers, Ideal World sells a range of products – from home & garden to kitchen, technology and craft – via its four TV channels and five websites.

Rocket will manage the entire process of creating the bespoke programme including design, fulfilment and Membership Services.

“We’re very excited to be working with Rocket,” says Alex Hardy, Head of Marketing at Ideal World, “Creating a loyalty and rewards programme supports our ethos of bringing great value to our customers, as well as enhancing customer loyalty.”

“This adds further to Rocket’s wide portfolio of bespoke loyalty programmes, demonstrating Rocket’s continuing strong growth and expertise in the sector.” says Andy Huggins, Managing Director of The Rocket Marketing Group. “Rocket is really pleased to be working with Ideal World; we’re looking forward to delivering a fantastic loyalty programme for Ideal World, which will offer strong savings to their customers.”

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Based in Brighton, The Rocket Marketing Group specialises in developing, implementing and managing loyalty & membership programmes and consumer rewards. To drive your customer retention and generate incremental revenue, please contact Alan Saunders for more details on 01273 668833 or at

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