The Rocket Marketing Group have created a brand new bespoke membership programme exclusively for sit-up channels – The Privilege Savings Club.

The club has been fully branded in line with the look and feel of sit-up’s home shopping channels, and has been designed specifically for their viewers.

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The Rocket Marketing Group have filed end of year results for 2009 showing an impressive 35% increase in turnover from £3.7m in 2008, to over £5m.

In a further year of terrific growth, Rocket’s pre-tax profits have also increased by 55%, proving that Rocket’s commitment to efficiency and business processes is reaping rewards.

Rocket has worked hard to expand on its success over the last three years, and has seen the results of new revenue partnerships with Living TV, Flying Brands and iSUBSCRiBE, as well as securing a further long-term deal with sit-up channels.  (more…)

With VAT set to rise to 20% in 2011, the retail sector will welcome the news that online sales jumped by 22% in May, compared to 2009 levels.

The online market has become a key sector for businesses, in part due to the financial limitations imposed by the recession. Companies have found marketing and selling their products online to be a very cost effective way of generating revenue and attracting customers, with the latest figures showing that shoppers spent £4.5bn online during May alone.

The research, conducted by the International Media Retail Group (IMRG) found that companies who utilised a range of sales channels had the most success. For example, retailers with both physical stores and online facilities saw year-on-year sales rise by 28%, compared with a rise of just 1% for online-only retailers. (more…)